Netpartnering – Your business development partner
Co-Marketing

If you are looking to drive market demand, maximise the impact of your budget, increase sales and build positive brand awareness, NetPartnering has the answer.

The Facts

Fact 1

Your resellers are successful at what they do because they know about technology,
not marketing.

Fact 2

You may not be achieving the optimal results from your co-marketing investments.

Fact 3

There's an innovative new co-marketing model for generating leads.

Resellers co-marketing efforts often lack effectiveness, and this alongside the lack of ROI visibility and over-worked channel management resources, means it can be difficult to get the results you need from your co-marketing investments.

Our Approach

At NetPartnering we combine the strength of your brand with the services and solutions-based approach of your partners. Managing your co-marketing funds directly, our comprehensive catalogue of marketing services are pre-defined with you, and executed on behalf of your resellers. Giving you valuable insight into the ROI and commercial opportunities generated by the funds invested – while your partners benefit from highly skilled marketing support.

The Benefits
Marketing
  • Ensures consistency with your guidelines and marketing messages
  • High visibility on results – what works and what doesn't
  • Perfect alignment of your objectives with Partner activities
  • Increased CRM/business intelligence capabilities
Sales
  • Increased control of leads generated – lowering risk of switch to competing vendor
  • Improved quality of leads
  • Complete visibility of pipeline generated
Finance
  • Reduced co-marketing costs – through higher economies of scale
  • Reduced workload internally to manage partners – switching from fixed costs to variable
  • Improved audit/SOX compliancy
  • Increased visibility of ROI